Productive scanning. Nicely-structured prepared case studies with a scannable structure cater to time-strapped industry experts. Charts and callout containers with crucial figures greatly enhance the ease of data retrieval.There's significantly less opportunity for patrons to go “off script” and inform persuasive anecdotes that the questions mi… Read More


One particular prevalent problem that arises when developing a case study is determining its length. The size of a case study may vary depending upon the complexity of the problem and the level of detail you ought to deliver. Here are some normal rules to help you select just how long your case study needs to be:Pioneered by HBS college, the case m… Read More


hero in the story—your customer—triumph over their obstacle. There are two motives this solution is so helpful. To start with, you wish your audience to visualize themselves since the protagonist on the case study.Regardless of what structure you go with, utilize it for all of your current case studies. This can don't just help you to definitel… Read More